AfterOurs Media partnered with Book Club Radio and Apple Music to produce 30 cinematic set videos for the debut Book Club Radio Music Festival in Brooklyn. Discover how the team redefined live event video production using Dolby Atmos sound, multi-cam workflows, and indie filmmaking discipline.

New Yorkers do not rattle easily. It takes something unusual to quiet a train car. The first time a masked figure with four arms stepped into the subway, heads lifted, then phones came up. That reaction was the goal. For 2200CC’s pre-launch, Afterours Media acted as creative producer and marketing director, building a campaign that lived on the street and on Instagram at the same time. We shot across New York City in early August and rolled the work out as Reels with a vertical-first photo set that supported both social and a wheat-pasting push.